seo generate more visitors & increase the chance of conversion SEO, Search Engine Optimization or search engine optimization is the process of optimizing all kinds of factors on- and off-site so that your position in the organic search results of search engines, such as Google, improves.
SEO-2 Why SEO? For us it goes without saying that as a company you choose SEO. But we are happy to explain why SEO is a perfect choice for great results in the longer term.
Google is your best friend Google dominates the internet. No less than 90% of surfers start their online search for products or services on Google. In most cases, these organic inbound traffic convert better than paid traffic. The main reason for this is that people who come in through organic search results are consciously looking for a service or product.
That is why it is important to have your website optimized for SEO, so that it can be found in Google search results. After all, what good is a pearl of a new website if no one knows where to find it?
The best place to hide a dead body is the second page of Google search.
UNKNOWN Search results screen What are the benefits of SEO? There are a lot of benefits to SEO. We have taken the liberty of listing the most important ones for you here:
More visitors to your website through organic traffic, which are also more qualitative and relevant. By means of keyword research, we find out which search terms are relevant to your organization, which ones your target group uses and you discover the search intent. More online brand awareness and a stronger, reliable online reputation. When Google places you at the top of the search results, it provides the necessary confidence for your potential customer. Lower cost per lead i.a. to advertise. Attention: SEO is a long-term job and permanent efforts, but has proven its function several times. Once your website has reached the first page of the search results, it will continue to attract visitors. SEO amplifies your other marketing tools. Do you have an advertisement running and would potential customers like to find you? Then it is so handy that you can be found in Google search results. Attention! A snag under the SEO mat? on search engine optimization is free. But make no mistake: it is and remains a long-term process. Search engine algorithms are constantly changing. How the complicated Google algorithms work exactly is, next to the Coca Cola recipe, the best kept secret.
It is clear that the position of your website in the search results depends on many factors, such as:
Readability of your texts. Just think of structured data. Presence of sufficient content for every phase of the customer journey of your target group User-friendliness of your website Quality of links from other websites Presence of company data, such as the address And so much more… So how does SEO work? SEO is divided into three major parts:
Technical SEO: This includes the technical aspects of your website to increase the ranking of website pages in the search engines. Just think of the loading speed or the presence of your XML sitemap. On-site: this section deals with all content of your website, such as content, images, video material, … Authority: the authority indicates how important and reliable your website is in the eyes of Google. The higher your authority, the higher you will rank in search results. The authority part is therefore very important for your website. By investing strongly in these components, you increase your chances of ending up at the top of the search results. Of course you don’t have to do this alone. At Duo we have a specialized team of digital marketers who are happy to take your website to the next SEO level!
How do you take your website to the top? In order not to lose ground in the field of SEO, a professional approach is very important! Search engine optimization should be seen as an investment. One with a high return. Contact us, you know where to find us 😉
|
https://www.webdeveloper.today/2023/05/seo-improving-visibility-and-ranking.html |
